Faisal Pedro

Faisal Pedro

sparkProfessional Highlights

  • Delivered exceptional customer experiences using strong communication, high emotional intelligence, and upselling strategies to drive sales and foster loyalty.
  • Proven leadership and team management skills with integrity and accountability, capable of staff training and ensuring consistent, strong in-store performance.
  • Expertise in Flooring Knowledge & Product Familiarity combined with Visual Merchandising & Display Setup for practical customer guidance and premium store presentation.
  • Organized, disciplined, and detail-oriented approach ensures accuracy in estimates, orders, and professional POS Operation & Cash Handling.
  • Bilingual communication (English/A2 French), enabling clear, customer-focused interactions with a diverse clientele.

Work Experience

2024Now

Wael Flooring Ltd.

Flooring Installer

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  • Managed installation projects across multiple units and properties, completing over 11,000 sq ft of laminate and vinyl and 5,000 sq ft of carpet tile within tight deadlines.
  • Prepared and levelled floors, ensuring surfaces were clean, smooth, and ready for precise laminate, vinyl, or carpet installation.
  • Measured, cut, and fitted materials with accuracy to achieve a seamless, high-quality finish that met client specifications.
  • Provided team headcount updates and progress reports to ensure on-schedule completion.
  • Received and organized biweekly material deliveries—including underlayment, laminate, vinyl, carpet, adhesives, and transitions—ensuring proper handling and inventory control.
  • Maintained a safe, clean, and hazard-free workspace, demonstrating professionalism and accountability in shared construction environments.
  • Built strong on-site relationships with contractors and supervisors through reliability, communication, and attention to detail, reinforcing client trust and satisfaction.
20222024

RW&CO

Assistant Store Manager

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  • Directed all aspects of daily store operations, including sales performance, merchandising, scheduling, and inventory control.
  • Led a team of 10+ associates, fostering a customer-focused culture that consistently exceeded sales and service targets.
  • Analyzed sales reports and market trends to develop strategies that boosted monthly revenue and improved product sell-through.
  • Maintained an 80% average capture rate for the RW Insider program—surpassing company benchmarks through active client engagement.
  • Provided hands-on coaching to enhance team confidence, upselling skills, and conversion rates during key sales segments.
  • Built loyal client relationships that increased repeat business and positive customer feedback.
  • Upheld company standards for loss prevention, health and safety, and visual presentation.
20212022

RW&CO

Team Lead

  • Served as acting manager in the absence of management, directing daily store operations and ensuring smooth execution of all promotions, visuals, and sales activities.
  • Acted as the first point of contact for staff concerns or operational issues, resolving matters independently and escalating only when necessary.
  • Assisted management in developing and implementing sales strategies, promotional plans, and scheduling adjustments to maximize results.
  • Fostered a positive, supportive environment that maintained high morale, teamwork, and consistent customer service excellence.
20182021

RW&CO

Sales Associate / Key Holder

  • Welcomed and engaged every customer at the entrance, clearly communicating in-store promotions and driving traffic toward key product areas.
  • Assisted customers with fitting rooms, provided tailored recommendations, and upsold promotional items to increase overall transaction value.
  • Operated POS system and performed accurate cash reconciliation, along with opening and closing responsibilities as a key holder.
  • Trained and guided new employees through onboarding, shadowing, and customer interaction best practices to maintain service standards.
  • Contributed to strong daily sales performance and seamless team coordination in a fast-paced retail environment.

Education

20182021

Kwantlen Polytechnic University

Diploma in General Studies